This is not your father's NFL gear. Serena Williams, along with Melania Trump, Summer Sanders, and Condoleezza Rice will star in a new NFL campaign "It's My Team", where they will be modeling new team-themed NFL apparel for women. Those awful pink jerseys will be a thing of the past because this line has it all - including earrings, fitted blazers, and burn-out t-shirts.
"Forty-five percent of fans are female and that continues to grow," says Tracey Bleczinski, vice president of NFL consumer products. "We do have something for everyone, and this campaign aims to communicate that if you are living and wearing football, you can do it every day, year-round."
You'll start seeing this image in magazines in September.